Contemporary societies face a persistent paradox: despite widespread commitment to values such as health, prosperity, freedom, and sustainability, social, ecological, and human crises continue to deepen. This white paper argues that the problem lies not in the absence of values, but in the absence of a shared, life-grounded standard for what value is.
Drawing on Life-Value Onto-Axiology, developed by John McMurtry, the paper reframes ethics as a science of viability — the systematic inquiry into what allows living systems to continue, adapt, and flourish without self-destruction. At its core is the Primary Axiom of Value, which defines value as the expansion of the coherent range of thought, feeling, and action, and disvalue as their reduction or destruction.
The paper unfolds this axiom step by step into universal human life necessities, life-coherent principles of social and economic organization, measures of sufficiency and progress rooted in civil commons development, the concept of life capital, and life-value efficiency criteria that prevent short-term gains from eroding long-term capacity. Ethics, economics, public health, and ecology are shown to share a single underlying logic: life must be organized so that its enabling conditions are preserved and enhanced over time.
Written for a general but serious audience, this white paper provides a coherent framework for evaluating policies, institutions, and economic systems without reliance on ideology, preference, or abstract metrics. It offers a durable orientation for distinguishing genuine progress from destructive success by using life itself as the measure of value.
